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Impact (typeface)
Impact is a realist sans-serif typeface designed by Geoffrey Lee in 1965 and released by the Stephenson Blake foundry of Sheffield. It is well known for having been included in the core fonts for the Web package and distributed with Microsoft Windows since Windows 98. More recently, it has been used extensively in image macros.
==Design==
Its ultra-thick strokes, compressed letterspacing, and minimal interior counterform are specifically aimed, as its name suggests, to "impact". Impact has a high x-height, reaching nearly to three-quarters the capital line. Ascenders are short, and descenders even shorter. With narrow apertures and folded-up letterforms, the lower-case can be quite hard to read printed small, especially for people with vision problems. The face is intended for headlines and display use rather than body text. As a display design, it was not released with an italic or bold weight.
Impact resembles other condensed designs of the period, including the Letraset face Compacta and Linotype’s Helvetica Inserat, as well as Haettenschweiler which is similarly designed, but narrower. It is also quite similar to the masthead of ''Private Eye'' (which is caps-only), designed by Matthew Carter slightly earlier. Writing in 2004, the year before his death, Lee explained that the design goal was "to get as much ink on paper as possible in a given size with the maximum possible x-height" and to provide a home-grown alternative to European designs in this style, which were complicated for British businesses to license and use. Lee was an advertising design director and designed Impact with posters and publicity material in mind.〔(【引用サイトリンク】url=http://www.identifont.com/show?1KY )〕 It was initially promoted with a brochure (shown below right) titled 'The Impact of Impact'.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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